Studies have shown that library employees often choose not to use readers? advisory tools but to instead rely entirely on their own experience, often doing the library user a disservice. However, very few have looked at why this is so. This thesis looks at to what extent thirty individual employees in thirty Swedish public libraries use readers advisory tools when helping a patron find a good book, with the major focus on what motivates them to use these tools and why some choose not to use them. It was found that readers? advisory tools where not used with any consistency and that many things influence the library employees? use of these tools.

The aim of this thesis has been to achieve a deeper understanding of how librarians provide adult readers with individually adapted readers´ advisory in public libraries. The focus within this context, has been to find an answer to how the librarians understand what appeal factors the readers are attracted to and what kind of reading experience the readers are looking for to be able to match book and reader.To be able to find answers to our research question we conducted eight interviews with librarians working with readers´ advisory in eight different public libraries in Skåne. Our theoretical standing point for the thesis has been that of Marie L. Radford and Cathrine Sheldrick Ross. Sheldrick Ross provided theories concerning the appeal factors of books.

Swedish university libraries traditionally collect recreational readingmaterial only to support the teaching and research interests of theirinstitutions. However many university libraries hold a substantial yetunspecified collection of popular fiction. This thesis investigates theextent of these collections and examines academic librarians' viewsabout students' recreational reading in the academic context and theirattitudes towards the role of fiction and of readers' advisory inacademic libraries. The theoretical framework includes literature andresearch about the benefits of reading for pleasure, collections' rolesand readers' advisory strategies. The empirical material was gatheredthrough quantitative surveys sent to academic librarians in Sweden.The results show that academic librarians are positive about thebenefits of recreational reading for university students.

This memo discusses and problematizes the work of organizing and cataloging the archive of the Environmental Advisory Council.The archive mainly consists of records concerning meetings which the Environmental Advisory Council has participated in, but also records concerning different tasks of the council and a few records concerning the coun-cil itself.The overriding problem, which is discussed in the final part of this memo, is the lacking knowledge about the creator of the archive and the creation of the archive itself and how this effects the work of ordering and catalog-ing. An attempt is made to evaluate the archive as a source of information to the Environmental Advisory Coun-cil and its work.This is a one year master?s thesis in Archival Science.

The aim of this paper has been to investigate how accounting firms govern their organizations with regards to the complexity in the service that they offer. The service includes the general accounting tasks which through standardization can be cost efficient, the advisory services that entail flexibility, and the relationship with the customer which needs to be taken into consideration when delivering the financial reports. These three components are important but require different approaches when it comes to governing the organization. The conducted case study has shown that the accounting firms govern their organizations bureaucratically and mainly through behaviour and accounting controls. The advisory services demanded by customers are standardized, not analytical, and therefore do not require the firms to take flexibility into consideration.

The aim of this study is to investigate ordinary readers' evaluation of quality in literature. The main issue is which criteria ordinary grown-up readers use when they are defining their likes and dislikes in literature. The analysis is based upon qualitative interviews with six readers, two men and four women, between 21 and 59 years of age. The study is hermeneutic. Since theoretical works concerning evaluation of literature among ordinary readers are sparse, the philosopher of arts and religion Hugo A.

For young people today the ability to read and interpret text seems to be of decreasing standard. This bachelor thesis is trying to find patterns among five different library patrons, all adults and most of them readers for life. The specific aims are, through their individual stories, to find out what made and helped them become readers of literature for enjoyment and pleasure. How do they look upon themselves as readers, how do they find their reading and finally which role does it play in their everyday lives. Five semi-structured interviews have been conducted in a qualitative way and been put through a thematic-narrative analysis.The avid readers of this study all read throughout their lives and almost right from the beginning read a lot.

The purpose of this study is to examine what readers of fiction literature are influenced by when they choose books. What libraries and bookstores do to influence readers in their choice of literature and how readers perceive the librarys and the bookstores influence on them in their choice of fiction literature. We have also studied which factors outside the library and the bookstore that readers are influenced by when borrowing or buying a certain book and to what extent readers are influenced by the books appearance. To answer our questions we chose a public library and a bookstore, where we interviewed six persons in each place. We have interviewed a librarian and a bookstore manager for information about how these two cultural institutions work with marketing of their fiction literature.

This Masters thesis aims to study the reading habits of readers of romantic fiction, especially focusing on gender issues. The main areas studied are the function of reading romances compared with reading other genres, and how the readers value romantic and general literature. The thesis is based on qualitative interviews with seven readers of romances, five women and two men. The theoretical background is based on reader response theory and gender theory. Before I started interview the readers I asked them to read two romances; Sidney Sheldons - The best Laid Plans, and Rosamunde Pilchers - The End of Summer, which we later discussed during the interviews.

The purpose of this Master?s thesis is to investigate the female reader of science fiction literature, a genre by tradition dominated by men. Through qualitative interviews with seven female science fiction readers, the relation between the reading and the readers? lives, as well as their concepts of the science fiction genre and the community of science fiction readers, was examined. The main theoretical framework used for the analysis was Yvonne Hirdman?s gender theory, Judith Butler?s concept of identity and Louise M.

In this Master's Thesis a rhetorical analysis is applied to reading suggestions in the database Boktips.net. Boktips.net utilize the Internet for readers advisory by offering public libraries in Sweden to use and participate to its contents. The aim is to examine how library staff writes about literature in Boktips.net. The empirical material is delimited to reading suggestions on fiction for adults. Areas in focus of the analysis are rhetorical context, disposition, style and components from the point of view of content: summary, evaluation on portrayal of characters and setting, narrative, language use, genre and themes, entertainment, insights and external information.

The aim of this study is about how school librarians useweblogs as a working tool. I wanted to examine how someschool librarians use weblogs as a working tool and why theyare using them. I also wanted to know the advantages anddisadvantages they see with this tool. I believe that children andteenagers are interested in social media- tools and also are bigusers and consumers of these tools. Therefore I thought it mightbe interesting to examine how school librarians who havechildren and young people as their main target group, work withweblogs which is one of many social media tools.The methodology used for this study is interviews.

This thesis is about making a support for barcode readers and RFID readers on a computermounted in heavy vehicles. The computer has several applications designed for heavyvehicles such as an order handling application. The goal was to suggest an architecture toimplement a support for the readers. The architecture should be independent of whichmanufacturer who has made the reader hardware that was connected to the computer.At first a theoretically study was made around RFID technology and standards for thetransport and supply sector. Then the architecture was developed and a demo implementationwas made.The conclusion of this thesis is to implement support for barcode readers with a wedgeapplication.

Through earlier research it has been established that more and more readers are turning to social media in their search for everyday news. In this report we zoom in on news concerning football and try to find out how readers reason in picking their sources, whether it is social, online or traditional media. By interviewing a group of six, all interested in football and active within social media, we have seen that allthough social media is becoming a major influence in news reporting, it does not seem to be competing with traditional online media. Instead the two are offering the readers very different things all together, and theese differences are what we try to show in this report. Our hope is that the research in sport journalism can be translated in to all kinds of areas and be an indication on how journalism and our society is evolving online..

 This study examines the way Swedish students in Upper Secondary School respond to two excerpts from a classic Swedish novel. The paper?s aim is both to give an overview over some of the theoretical concepts concerning the field of reader-response criticism, and to describe and analyse what the students experience in their first meeting with an older text. The background to my interest is the many studies showing that young readers regard reading of fiction in school as boring. By using the method of written reading responses I want to contribute to a deeper understanding of how an older text can be received, understood and engage its readers.